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Scaling Global Growth | International Product Strategy & Saké Dinner Reception

We are pleased to share an invitation from GlobalSaké for professionals driving global growth and expanding in international markets. Learn about how to scale your product experience to maximize growth in your target markets.

Scaling Global Growth | International Product Strategy & Saké Dinner Reception
Monday, October 2, 2017

Are you an entrepreneur, an executive, an innovator product manager, UX designer, marketer/PR professional, business developer, operations professional, content writer, internationalization (i18n)/localization (l10n) professional or working a company expanding in international markets?

Join us on October 2nd at Google Launchpad in SOMA for an evening that questions the status quo and brings together industry visionary leaders driving global growth and international product experience at top Silicon Valley companies. Product executives from Google, AliPay, PayPal, LinkedIn, Facebook, Airbnb, Coursera, and more will be sharing cross-border stories and case study learnings on how to scale global growth with product market fit. Goal is to build a community of like-minded thought leaders on a global mission for growth.

5:30    Saké tasting & buffet dinner reception
6:15    Tech talks: panels and presentations
  • Scaling Global Growth: building products for market-fit across cultures and borders by Talia Baruch, CEO at Yewser.
  • Design for a Global Audience by Yiying Lu, Design Lecturer of NYU Shanghai Program of Creativity & Innovation
  • Panel: New Market Strategies. Moderator: John Hayato. Panelists: Yin Yin, COO at COMPAS; Porter Gale, SVP Partnerships at Globality; Carl Miller, Founder at Global Retail Insights Network (GRIN); Vinamrata Singal, Product Manager at Google NBU (Next Billion User team); Hai-Ching, Corporate Counsel at Coursera.
  • International Growth Stories: Christian Byza, International Growth Senior Product Manager at LinkedIn.
  • Panel: Global Payments. Moderator: Talia Baruch. Panelists: Mauricio Comi, Head of Payments at Facebook; Dora Chai, Business Development at Alipay; Karen Li, Head of Global PMO at PingPong Financial (Building China-to-Global Payments). Additional panelists to be confirmed (PayPal, Uber, Adyen).
8:30    Networking and closing notes

Some of the answers you can expect to get in this event address these questions:
  • How do we define success in the global marketplace?
  • How do we build a lasting strategy for our remainder headroom growth?
  • How do we determine our target new markets?
  • What are the cultural differences in user expected behavior in our top countries?
  • How do we balance tradeoffs in cost/benefit decisions for international product investment?
  • What works what doesn’t: findings from international AB testing and user research.
 Register Online
Date: Monday, October 2, 2017
5:30pm - 9:00pm
Location: Google Launchpad, 301 Howard St, 4th floor, San Francisco, CA 94105
Cost: Free to attend, but you must register to be admitted

Event Organizer:  Yin L. Yin, WG'06

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